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Understanding these different revenue streams is crucial for developers hoping to successfully monetize their game apps. The freemium model is a well-liked strategy in which users can download & use an app for free, but can choose to pay for in-app purchases to access premium features or content. For numerous game apps, this tactic has shown to be effective because it enables developers to attract a sizable user base with the free version while earning money from users who are willing to make in-app purchases.